题目

根据下列中文信息,起草一份建议报告:1)此报告就是否购买凯乐格公司(Kellogg Company)股票提出个人建议供有关人员进行投资决策时参考;2)凯乐格公司是一家从事食品生意在国内市场居领先地位的跨国公司,现正在开发新产品以满足各种不同的营养需求和不同的顾客个人爱好;3)该公司现拥有42%的市场份额,并仍在通过广告攻势扩大市场分额;4)尽管公司仍以谷类食物为主,但正谨慎地实施着产品多样化的计划,包括冷冻食品;5)19××年公司的销售额增长了约16%,达45亿美元,而上一年则为37.8亿美元,这已是连续36年的销售增长。利润增长了约14%。达到3.48亿美元,而前一年为2.89亿美元;6)由此可见,公司的财政状况是非常好的,销售额和利润均多年连续增长;购买该公司的股票将是十分明智的投资决策。

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To:

From:

Subject:Kellogg stock purchase

Date:December 20 19××

Introduction

Kellogg Company,a multinational company and a national leader in the ready—to-eat cereal business,has been developing new kinds of products to meet the different nutritional needs and personal preferences of consumers.The research and development activities are conducted at its headquarters.The purpose of this report is to provide you with financial data necessary to make your inveatment decisions and to offer my recommendations.

Findings

Kdlogg Company commands 42%of the ready—to-eat cereal market It is attempting to expand its market share by using advertising campaigns.Although its sales strategy still puts cereal first,Kellogg is responding to the challenges to its traditional business by undertaking a cautious diversification program involving the technology of frozen foods.

In 19××、sales went up 16%to$4 5 billion compared to $3 78 billion the previous year This is the thirty—sixth consecutive year that sales have been increased.Earnings rose 14%to$348 million compared to$2 89 million the previous year.

Conclusions and Recommendations

The company’financial position is clearly very strong.It has experienced a steady growth in both sales and earnings.It is my opinion,therefore,that buying stock in Kellogg Company would be a very wise investment

多做几道

将下列各题组合成完整而符合逻辑的句子。1.particularly those/doctors recommend/like reading,typing,or sewing/that/who spend many hour~everyone exercise everyday/doing sedentary work/2.training animals/more dangerous than/fnr instance/jobs/truck driving/there are/3.automobiles and computets|to export/such as/more and more/they have shifted/high—tech productd4.extended family/in most countries/are/such things as/out of date/5.from poverty/many great people/for example/in the world/Lincoln and Edison/have rise/

选用前面的条件句型组合句子。1.The company/advertise/overseas       It/be/more competitive/last year2.Employees/live/more than 10 kmfrom offlee     They/receive/travel allowance3.We/choose/Site B      The building/finish/by April4.Managing Director/resign/now     The company/benefit/immediatdy5.The company/pay/less commission    Profits/be/higher/last year6.We/mreceive/architects’plan     The buildlng/complete/ next month7.Employees/mwork/more than ten hours overtime    They/get/an extra day’s holiday8.He/be/Managing Director      The company/collapse9.There/be/fewer management staff      More work/do10.We/not build/rest room      The employees/strike

现选择一合适的词或短语把下面A和B两部分连接起来。cause,be caused by,result from,result in,lead to          A                                          B1)Imprecise terms of reference               a)unsatisfactory report2)Low demand                                 b)expensive product3)The high level of leasing                  c)higher level of taxation4)Lack of interest in the new production plan d)low staff morale5)The Success of the report                    e)careful planning6)The unsuitable photocopy                     f)poor maintenance ofequipment service

挑选下列形容词按照复印机表格前两项内容的例子对第三至六项的内容进行比较:high,reliable,heavy,deep,low,wide,narrow,light3)________________________________________________________4)________________________________________________________5)________________________________________________________6)________________________________________________________

用所给的词、短语或句型将下列句子译成英语:1)你掌握的信息越全面准确,你就越可能作出正确的决策。(the...the...)2)今年世界的钢铁产量比去年高出百分之十五。(higherthan...)3)他对别人的关心远远胜过对自己的关心。(much more concerned about...than...)4)世界贸易组织与以前相比变得更为强大和有效了。(the World Trade Organization,more than...)5)在我们所接到的报盘中,你们的最没有竞争力因而也是最不能接受的。(offers,theleast...,the most...)6)他的工作表现比我们公司的其他雇员好得多。(perform much better than...)

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